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Pipeline

Where: Customers → Pipeline

Customers → Pipeline is the kanban board of your open deals, one column per stage, with weighted totals per column (deal value × stage probability). Drag a card to move a deal to another stage.

A column's count is every deal in that stage. Each column shows its newest 50 cards; Load more at the bottom brings the next ones. The search box finds deals by deal or customer name across the whole pipeline.

Figure: CRM → Pipeline — drag deals between stages; weighted totals per column

CRM → Pipeline — drag deals between stages; weighted totals per column

The board follows the deal​

You can drag a card, but you rarely need to. Six prebuilt automations (on by default, each one switchable under Automation → Prebuilt) move a deal from what actually happens to it:

What happensStageDeal value
A buyer submits a request for quoteNewthe buyer's target prices, if any
A rep sends the quoteProposalthe quote's subtotal; expected close = the quote's validity
The buyer counters, or writes on the quote threadNegotiation
The buyer acceptsWon
The buyer declines, the request is closed, or the quote expires undecidedLostthe reason is kept on the deal
A request arrives from a customer who already took delivery from youQualifiedthe number of delivered orders is the evidence
An established account goes quiet against its own ordering rhythm, or orders less than last quartera reorder deal opens at Qualified, with a call task for the repthe account's average order; once per cycle

The system only moves a deal forward, never reopens a won deal, and records every move in the deal's history with its reason — so a stage you set by hand is never undone behind your back. A quote written without a request opens its own deal the moment it is sent.

Two more rules watch for silence: three days after a quote goes out with neither a reply nor a counter, the team gets an alert while there is still time to call (change the delay in Automation → Prebuilt to match your sales rhythm), and a quote that lapses undecided closes its deal as Lost. When a buyer writes on a quote thread, the deal moves to Negotiation and the history names what the reply was about — negotiating price, asking a question, raising an objection, ready to proceed, declining.

What to do next​

Every open card says what its rep should do now, read from the deal's own state: Quote it / Send the quote (a request still unquoted), Reply to the buyer, Answer the counter, Quiet for N days — call, Expires in N days — follow up, Quote expired — revise or close, Call — due to reorder. Red means now, amber soon, grey means the ball is in the buyer's court. Review and send the draft means a quote is already drafted from the request and only needs checking. Click a card or its next step to open where the work happens: the quote if there is one, otherwise the request, otherwise the customer. The same numbers reach the weekly insights digest: deals opened, won, lost, open and the weighted forecast.